Riyadh Season Unveils Extended Partnership with World Snooker Tour

Turki Alalshikh, as Chairman of the Board of Directors of the General Entertainment Authority (GEA), has unveiled a significant collaboration between Riyadh Season and WST aimed at expanding the reach of snooker across the Middle East.

Ahead of the upcoming World Snooker Championship, Riyadh Season has inked a deal to become an official partner of the prestigious tournament, demonstrating its steadfast support for WST.

In a bid to nurture snooker’s growth within Saudi Arabia and beyond, Turki Alalshikh has also revealed a new three-year ambassadorial pact with the reigning world number one, Ronnie O’Sullivan, holder of an unmatched 23 Triple Crown titles. This agreement ensures O’Sullivan’s participation in all WST events in Saudi Arabia and includes special visits to the Kingdom for coaching and nurturing budding talents.

Following the success of the inaugural Riyadh Season World Masters of Snooker held last month, won by O’Sullivan, plans are underway to incorporate the event into Riyadh Season’s 2024/25 calendar. The revamped tournament will feature the world’s top ten players alongside two wild card entrants.

A highlight of the event will be the inclusion of the innovative golden ball, dubbed the Riyadh Season ball, offering players the chance to achieve a world record break of 167 if potted at the end of a maximum 147. Turki Alalshikh has confirmed that the prize for this ‘super maximum’ will be doubled to $1 million should any player achieve this feat.

Turki Alalshikh emphasized that these initiatives aim to propel the growth of snooker in Saudi Arabia, inspiring a new generation of enthusiasts who admire the sport’s luminaries. This expansion of snooker is part of Riyadh Season’s broader efforts to cultivate a thriving community of snooker aficionados, fostering an environment where enthusiasts can flourish and pursue their passions.

Expressing delight at Riyadh Season’s partnership with the World Snooker Championship, Turki Alalshikh also noted the upcoming championship scheduled from next Saturday until May 6th at Crucible in Sheffield.

Steve Dawson, Chairman of WST, expressed gratitude for the collaboration with Turki Alalshikh, affirming shared aspirations to expand snooker’s fan base in the Middle East and develop grassroots talent. He also expressed anticipation for the upcoming Saudi Arabia Snooker Masters, the first-ever world ranking event in the region, slated for the summer.

Ronnie O’Sullivan hailed his experience playing in Riyadh as incredible, expressing excitement at the opportunity to contribute to snooker’s growth in Saudi Arabia. He looks forward to coaching young talents, participating in major events in the Kingdom, and collaborating with Turki Alalshikh on their shared ambitions.

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